Posts Tagged ‘charity’

Dance-a-thon fundraiser; success.

Monday, October 17th, 2011

A quick word of thank to those of you who came out to support our cooperative effort with the highly talented DJ’s from Dancersize Bevolution (if you haven’t had a chance as of yet to check out their music, download it here) in support of the epic charity So We Run.

As we have emphasized in the past, one of the major goals here at Faith & Fortune is to help others through the influential force of fashion, art, and music. Anyone who enjoys any of these things in the least can attest to the stranglehold they have over us at times. This isn’t a bad thing, especially when leveraged for good at events like our Dance-a-thon fundraiser. We had a variety of people there for different reasons, but in the end we all had a rad time. Further proof that yes, doing good can be a blast (in fact, I’d venture to say that most people don’t even know they were doing good while having a killer time…you’ve been “had”!).

Be on the lookout for some more fun F&F events that will give you yet another opportunity to make a difference for some cool organizations. In the meantime, we’ll leave you with this little bit of musical magic from the DJ’s at dancersize:

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Pop-up store event “wrap-up”

Tuesday, April 13th, 2010

This past weekend, April 9th, 10th and 11th, Faith & Fortune hosted a pop-up store here in our hometown of Beverly, Ma. It was a great opportunity for us to introduce ourselves to the local community, test a few new ideas, all while highlighting the great work of local charity Beverly Bootstraps. Those of you who know about the growth of our brand know that our desire is to always be associating with positive social initiatives that are doing good in their community. We believe that this needs to be a staple characteristic of all companies, new and old.

T-shirt painted by local Beverly Bootstraps Student Mandy

Over the course of the weekend we had several hand-painted t-shirts from Bootstraps kids on display, art and pottery from local artists, and of course, Faith & Fortune apparel. It was essentially a collective effort of various talents all to highlight a cause. The net effect was very positive in that people loved the idea of being part of something that is doing good things, all while making it easy for them to participate (through a simple purchase or donation to a cause).

Moving forward, the desire of Faith & Fortune is to repeat this model in various locations while highlighting new and exciting initiatives. Having said that, those initiatives mean nothing without our community of supporters. Thank you to those of you who came out to support us and say “hi”. We hope that you keep watching and stay involved. As we’ve said hundreds of times; Faith & Fortune is a community based brand, so at it’s roots, it’s you, involved.

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Faith & Fortune “pop-up” store at 194 Cabot st. Beverly

Friday, April 2nd, 2010

We are very excited to announce what we hope is the first of many pop-up style shops for Faith & Fortune as we seek to grow our community! This April 9th-11th we will be hosting a mix of fashion, art, and local music in an effort to introduce you to some of the areas local talent while supporting a good cause.

A portion of all proceeds will go to local charity Beverly Bootstraps, whose kids are also contributing to our display of arts. Come on by and learn a little bit more about Bootstraps, Faith & Fortune, and some local talent!

email us at hello@faithfortune.com for more details/questions or to get involved!

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Slacktivism; are you guilty?

Thursday, March 25th, 2010

I was reading an article the other day covering a well known charity that had just won a funding contest, pumping about $1 million into their resource pool. Very cool stuff.  The reason I mention this, is because the founder was asked something about the “level of involvement from volunteers” or something along those lines, and he used the word “slacktivism”. My curiosity was immediately piqued, so I Wiki’d it (yes, Wiki is a verb now). I was not all that surprised at the definition;

Slacktivism: The word is considered a pejorative term that describes “feel-good” measures, in support of an issue or social cause, that have little or no practical effect other than to make the person doing it feel satisfaction. The acts also tend to require little personal effort from the slacktivist.

Examples of activities labeled as “slacktivist” include signing internet petitions, the wearing of wristbands (“awareness bracelets”) with political messages, putting a ribbon magnet on a vehicle, joining a Facebook group, posting issue-oriented YouTube videos, altering one’s personal data or avatar on social network services, or taking part in short-term boycotts such as Buy Nothing Day or Earth Hour.

When I first read this, I had a good laugh thinking about those “lazy fools” who consider themselves to be doing good from the safety of their own computer.  Bracelets? Facebook Messages? Please.  Give me a break. What I’m doing is so much…er…I mean, I kind of….crap; I’m a slacktivist.  They are talking about me! No! The horror, the humiliation, the shame!

The truth is, the connected world we live in today makes this type of “activism” not only easy, but normal. I will freely admit that I expect to be able to do just about anything I want from the comfort of my computer.  Stay connected with friends, make a quick donation to a cause, promote an event I know I will never, ever attend.  Look what we’ve created!

This is not all to say that those above things are bad, or even inadvisable.  In fact, they are one of the perks and major benefits of the Social Media driven world we live in. The viral nature of the social networks we live in are major players when it comes to spreading the word about anything, good or bad.

So what’s my point, you ask?  My point is that those things need to be in addition to actual, physical, self-sacrificial actions.  Things that make you a little uncomfortable, a little nervous…a little scared.  I say this b/c when we retreat back to the safety of our homes and desks, we now have actual flesh and blood relationships on which to build those online initiatives, and this time it’s with a very different perspective.  We’ve gotten our hands dirty. We’ve looked into the eyes of the individuals in need. We’ve broadened our perspective, and ultimately bettered ourselves for it.

What does this look like you may ask? It doesn’t mean you need to start your own charity. It doesn’t mean you need to adopt an entire village of needy people. You don’t need to build a soup kitchen (by all means, if you’d like to please do!).  It can be something as simple as getting a group of friends together to make a meal for a homeless shelter. Go through your closet and donate some old clothing.  Participate in a “green up” day.  Just do something already!

In closing, I offer this directive not from a soapbox, but standing right beside you.  I too am guilty of this slacktivism.  It’s actually one of the major reasons why we founded Faith & Fortune.  We want to use something we are passionate about to help others, even if in some small way.  We may sell clothing and great designs, but we’re selling something even greater.  The community. People being part of others lives.  In the end, that’s what it’s all about, right?

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